A personal tragedy inspired a sister to create a valuable safety product for emergencies. The Roth ID Tag is a sticker that adheres securely to a child’s car seat. If there is an emergency and the child needs to go to the hospital, the sticker can be torn off to become a hospital bracelet, showing important medical and contact details. This invention came from the sister of Julie Roth, who tragically died in a 47-car crash on the Ohio Turnpike during a severe winter storm. Julie did not survive, but her two children, Ayla and Rory, who were in their car seats, did.
As first responders worked through the wreckage to help those injured, they found Julie’s children. With their mother unable to respond and many people needing care, it was not clear who the two surviving kids were. They were taken to the hospital with other survivors, which created further issues. There were questions about their identities, blood types, and any allergies they might have. It took hours before their names were confirmed, and their father was eventually contacted with the news, allowing the children to see a familiar face during a difficult time.
To prevent such situations from happening again, Julie’s sister developed the Roth ID Tag. The tag has a space for parents to write emergency details before attaching it to the child’s car seat. In an emergency, the tag can be easily removed and used as an ID wristband for first responders. This helps to avoid problems with missing or incorrect information, similar to what Rory and Ayla experienced. Additionally, a QR code on the tag lets people access more information if the child is registered on the Roth ID Tag website.
The design has been approved by certified Child Passenger Safety Technicians under Safe Kids Worldwide and has received awards for its innovative approach in the safety product market. Various sheriff, fire, and police departments, along with highway safety boards and Departments of Transportation from multiple states, officially support the product. It is available through major retailers like Target, Walmart, and Amazon.
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Source: Good News Network, by Andy Corbley